Hantec Financial Website Design
Overview
The Hantec Financial Website Revamp project seeks to enhance Hantec Financial Services'
online presence through a comprehensive redesign, prioritizing a more globally-oriented
user interface. The focus is on modernizing the website and improving the overall user
experience to cater to diverse markets and ensure a contemporary design that resonates
universally.
Role
Web Designer
User Research, User Test
Prototyping, Wireframing
UI Design, Responsive Web Design
Frontend Development
Skill
UX/UI Design
Responsive Website Design
HTML / CSS / JS
The Challenge
The Hantec Financial Website Revamp encounters challenges in transitioning its design,
integrating legacy content, and ensuring a user-centric approach. Technical obstacles
involve optimizing performance across devices, with effective multilingual support requiring
comprehensive localization efforts.
Planning
Agile allows teams to adapt quickly to changing user needs and market conditions, ensuring
the final product is more likely to meet user expectations.
Cross-functional collaboration fosters a shared understanding of project goals and enables team members to contribute their expertise throughout the entire development process.
Cross-functional collaboration fosters a shared understanding of project goals and enables team members to contribute their expertise throughout the entire development process.
UX Design
In the UX user research phase, we employed a
comprehensive approach and strategy to understand user needs and behaviors.
User interviews, we gained valuable insights into preferences and pain points.
Card sorting, exercises helped organize information intuitively.
Usability Testing, users engaged with prototypes, completing tasks while providing invaluable feedback. Observing their interactions, we identified usability issues, gauged user satisfaction, and refined the interface for optimal user experience.
Click tracking and eye-tracking studies provided quantitative data on user interactions, informing design decisions.
AB testing allowed us to compare variations, optimizing for user engagement.
This multifaceted research approach ensured a user-centric redesign, enhancing the overall user experience on the Hantec Financial platform.
User interviews, we gained valuable insights into preferences and pain points.
Card sorting, exercises helped organize information intuitively.
Usability Testing, users engaged with prototypes, completing tasks while providing invaluable feedback. Observing their interactions, we identified usability issues, gauged user satisfaction, and refined the interface for optimal user experience.
Click tracking and eye-tracking studies provided quantitative data on user interactions, informing design decisions.
AB testing allowed us to compare variations, optimizing for user engagement.
This multifaceted research approach ensured a user-centric redesign, enhancing the overall user experience on the Hantec Financial platform.
User Flows Design
We meticulously mapped out the optimal pathways users would
take through the Hantec Financial website. Utilizing insights from user research, we crafted
intuitive and efficient user journeys.
By prioritizing key interactions and minimizing friction points, the user flow design aimed to enhance the overall navigation experience, ensuring users effortlessly find the information they seek.
By prioritizing key interactions and minimizing friction points, the user flow design aimed to enhance the overall navigation experience, ensuring users effortlessly find the information they seek.
Sketches
The sketches phase brought conceptual ideas to life. Through rapid ideation, we translated
user flow concepts into visual representations. These sketches served as a foundation for
collaboration, allowing the team to iterate quickly and explore diverse design
possibilities. The focus was on capturing essential elements before diving into more
detailed wireframes.
Wireframing
We transformed conceptual sketches into structured blueprints.
Prioritizing functionality and layout, wireframes defined the skeletal framework of the
Hantec Financial website.
This phase facilitated a deeper understanding of content placement, navigation, and overall user interaction. It acted as a crucial bridge between conceptualization and the visual design stage, ensuring alignment with user needs and project goals.
This phase facilitated a deeper understanding of content placement, navigation, and overall user interaction. It acted as a crucial bridge between conceptualization and the visual design stage, ensuring alignment with user needs and project goals.
UI Design
In the UI design phase, we brought the wireframes to life with a focus on aesthetics,
branding, and user interaction. Leveraging the insights gained from earlier stages, we
curated a visually appealing and cohesive design language for the Hantec Financial website.
Attention to detail was paramount as we selected color schemes, typography, and imagery to enhance the overall user experience. The UI design aimed at creating a seamless and engaging interface that not only aligned with Hantec Financial's brand identity but also resonated with the preferences and expectations of its users.
Attention to detail was paramount as we selected color schemes, typography, and imagery to enhance the overall user experience. The UI design aimed at creating a seamless and engaging interface that not only aligned with Hantec Financial's brand identity but also resonated with the preferences and expectations of its users.
Responsive Web Design
Recognizing the diverse devices users employ, we prioritized responsive web design.
Ensuring optimal functionality across various screen sizes, our approach embraced
flexibility and adaptability. Through fluid grids and media queries, we crafted a
user-centric experience that seamlessly transitioned from desktop to mobile.
By prioritizing a consistent and intuitive experience, we guaranteed that users could engage effortlessly with the Hantec Financial platform, regardless of their chosen device.
By prioritizing a consistent and intuitive experience, we guaranteed that users could engage effortlessly with the Hantec Financial platform, regardless of their chosen device.